Sitecore has become the focus of everyone's attention in this regard and has become a popular choice for many businesses.
As a long-time implementation partner of Sitecore, QEdge Digital Solutions has seen substantial growth in the number of enterprises consulting or Sitecore implementation in recent years. Compared to other CMS platforms, Sitecore has great advantages in data insight, scalability, flexibility, marketing automation, security, and more.
These advantages make it more capable of helping enterprises quickly complete the deployment of digital transformation.
Sitecore is a flexible, powerful, and multi-functional digital experience platform that integrates omnichannel data collection, consumer insights, unified management of all channels, and large-scale automated marketing. It covers all aspects from content to e-commerce and can meet the multiple digital needs of enterprises.
More than 5,200 large and medium-sized enterprises around the world have chosen to implement Sitecore, including American Express, Dow Chemical, Puma, L'Oreal, Mengniu, ZTE, etc. You might want to look at the Top 10 Companies Using Sitecore.
Several days ago, we created an infographic on LinkedIn themed "7 Reasons Why 5,200 Companies Choose Sitecore".
We have added two more reasons today so that you can get a much more detailed view of it.
9 Reasons Why Enterprises Choose Sitecore
- Sitecore Experience Cloud: Sitecore Experience Cloud™ combines end-to-end content management, e-commerce, and personalization platform in one. It can provide content management, digital marketing, commerce, and other tools, allowing enterprises to easily promote continuous optimization of digital experience. With the help of Sitecore Experience Cloud, Sitecore customer data collection has achieved more in variety and depth, and the powerful function of machine learning can help enterprises obtain more valuable real-time insights.
- Sitecore Cortex: Sitecore Cortex is a function built into the Sitecore Experience Cloud, which can analyze large amounts of data in real-time, allowing enterprises to quickly access user touchpoints. It uses real-time data insight and the user's content usage as a benchmark to automatically drive the formation of user portraits. Then to complete the construction of the intelligent attribution model, and at the same time, it can also provide intelligent suggestions. Through the advancement of this series of actions, a more complete and in-depth analysis of the user journey can be completed.
- Sitecore xConnect: Sitecore xConnect is a stand-alone service that manages all customer and experience data, extending an enterprise's customer data touchpoints through a variety of traditional and non-traditional sources. Sitecore xConnect takes non-.NET platforms such as Salesforce and builds on their connection to Microsoft Dynamics CRM, allowing data from Sitecore and CRM to be combined for a personalized experience. It empowers businesses to generate continuously deeply personalized experiences by collecting third-party data capture (including data from wearables and IoT devices) anywhere in the customer's omnichannel journey.
- Innovative Form Application Method: Sitecore introduces a revolutionary form creation and management solution, creating an easy-to-use custom drag-and-drop builder that supports multiple page forms across multiple device portals, enabling marketers to do more permissions while maintaining all content in the ecosystem.
- Headless and Traditional Coupling: Sitecore Omni™ combines the flexibility and scalability of a headless CMS with the personalization and content analytics provided by a traditional coupled CMS. It works by using the JavaScript library and frameworks such as Vue.js, React.js, and Angular.js, allowing them to build applications that render content on any device or browser. It also comes with an API that connects to Sitecore's contextual content publishing server, which uses information from the Sitecore Experience Database™ to enable devices and browsers to interpret content and personalization rules in real time. Thus, users can see different content based on profile information, past interactions, etc.
- E-mail and Marketing Automation: Sitecore helps businesses easily scale to the omnichannel customer experience journey when implementing email and marketing automation at scale.
- Sitecore SXA: Sitecore Experience Accelerator (SXA) comes with a default theme box, which is specially designed to help businesses achieve a quick website setup. It can provide theme settings for enterprises, and use Creative Exchange to cooperate with the enterprise's web design team. After completion, the new design can be re-imported through Creative Exchange, and the new theme can be used to reset the appearance of the website. At the same time, enterprises can also create new themes by copying the base theme and adding their own specifications (including classes, styles, and resources).
- Extensive Authentication Methods: Sitecore offers a wider range of authentication including Active Directory Federation Services (ADFS), Open ID Connect, or any SAML single sign-on authentication provider. This will be open to website visitors and Sitecore users, allowing everyone to use popular social logins such as Google, Facebook, etc.
- Multiple Strategies to Ensure Data Security: Sitecore has made various strategic arrangements to ensure data security, including compliance with international data protection laws such as GDPR and CCPA, and providing advanced security features such as role-based access control, data encryption, and user authentication. Sitecore also has a dedicated security team that performs regular security audits and vulnerability scans to ensure that its platform and customer data are secure.
In conclusion, Sitecore has become a popular choice for many enterprises due to its powerful features, flexibility, scalability, and security. With Sitecore, businesses can easily manage their digital content, personalize customer experiences, and automate marketing campaigns. Whether it's a small business or a large enterprise, Sitecore can help them achieve their digital transformation goals and stay ahead of the competition.
